Most fashion brands are doing more harm than good. They use factories that leave people overworked, underpaid, and impoverished. Societies around these harmful factories suffer and so does the environment.

We want to change that.

We want shopping to be a positive experience- not one that encourages the exploitation of factory workers. We don't want women purchasing products that leave them feeling guilt-ridden, but purchasing products that make them feel empowered. We want an industry that contributes to the betterment of societies; that pulls people out of generational poverty, toxic working conditions and modern day slavery. We want a better world and believe we can achieve that if everyone does their part...

Read the rest here.